Today, success in business depends on marketing, which, in turn means communication. The primary concern of corporations is to determine what should be said to whom and when, in fact, communicating effectively with the target group.
This problem gets even more complicated when trying to communicate to people from different cultures. What words should be used, which images have morer meaning for people of that culture, should we primarily target housewives or kids? These, and other complex questions give perpetual headaches to the marketing departments.
For companies wishing to do business in French speaking African countries, this is not a problem anymore. TE Crative, the creative department of Trade Event Organisation, opearting in Cameroon, the most important country of Central/West Africa, is at your service.
TE Creative, following the market developments and consumer trends closely is ready to find solutions to all your communication problems in French speaking African countries.
Remember, you have a partner that speaks your language!